Our Approach
There is no single, perfect way to do good.
Whether you’re at the very start of considering your social impact initiatives or redesigning an existing one, every project has to begin somewhere. For us, it always starts with the 4D’s.
Discovery is about looking and listening. Who are important or overlooked stakeholders you can learn from?
Discover
Dreaming is about being creative and courageous. This is an expansion phase. Envision bold solutions.
Dream
Designing is about marrying the dreams to reality. This is when we start to get practical about metrics and requirements. We put dreams to the test to see what works.
Design
Deployment is about rallying the troops around what worked from the design phase. This is when dreams become reality. But remember, it’s an iterative cycle, not a one-way process.